To make a new hip and trendy restaurant stand out from all the other hip and trendy restaurants we had to do something different. But still hip and trendy of course.
Sometimes it’s hard to say goodbye to your old car. So we melted the old Opel Kadett of one emotional owner and used it to make his brand new Opel Insignia. A true reincarnation.
This big crowd sourced campaign was our last project for Opel together with creatives Bart Gielen, Dennis Vandewalle and Dries De Bruyn at LDV United. Enjoy.