Category Archives: Outdoor

Play Sports: Steal the ticket (CD)

Telenet Play Sports is the main sponsor of the Antwerp Giants basketball team. This gave them access to a 1000 free tickets to their biggest game. But instead of handing out for free people had to steal it, from a basketball player.

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Say yes to the Play Sports App (CD)

Soccer players always say No to racism. Understandably so. 
But now they also say Yes to our sports app.
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Child Focus: Coins of Hope (CD)

To get attention for all missing children we made 1 million 
2 euro coins with the face of a missing child instead of our king.
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Child Focus keeps hope alive (CD)

To keep hope alive, we brought the posters of 6 long-term missing children to life using 3D mask technology. Giving these old, mostly ignored posters all the attention they deserve.

 

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Kia Park Assist

For our client KIA we reinvented park assistance. Meet the Kia Park Assistants, dedicated teams that help drivers with the biggest parking problem: parking fines.

University of Antwerp on National Geographic Channel

Instead of doing a classic recruitment campaign for University of Antwerp that shows how much fun it is to study in Antwerp, we focused on something else. We gave our researchers and their research a chance to shine.

But how do you explain complex science like sewage epidemiology or macro-scanning X-Ray fluorescence spectrometry to average people in an ad campaign? Well, you don’t.

You get hold of experts like, for example, National Geographic Channel and make a complete tv-series about all the groundbreaking research you do.
Introducing: Behind the Science on National Geographic Channel.

Part of the campaign for the new series:

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Opel ADAM + ADAM Fix

We launched the new Opel ADAM with a very special option: a bicycle. Because honestly, sometimes the perfect urban car is a bike.

 

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